
Hi there! Iām Jecinta Mwangi
<aside> <img src="/icons/mail_gray.svg" alt="/icons/mail_gray.svg" width="40px" /> [email protected]
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<aside> <img src="/icons/phone-call_gray.svg" alt="/icons/phone-call_gray.svg" width="40px" /> +254 704254142
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š Campaigns & Ads Management
š Lead Generation
š A/B testing,
š CPC/CPA optimization
š Funnel-based targeting
š Brand Management & Strategy
š Influencer Marketing
š AI Marketing
š Performance & Analytics
š Marketing Strategy
š SEO
š AI Marketing
<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> Google Digital Skills Africa
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<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> AI In Marketing by the University of Virginia
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<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> LinkedIn Marketing Fundamentals by LinkedIn Learning
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<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> Project Management by Coursera
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<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> Facebook For Small Businesses by Coursera
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<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> BA Journalism and Mass Media University of Nairobi Second Class Upper Division
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Reading Books
Watching Sci-Fi Movies
Listening to Podcasts
Baking
Welcome to my digital marketing portfolio! Iām a results-oriented digital marketer with a passion for crafting engaging communications, driving business growth through strategic marketing initiatives and connecting brands to their clients. Allow me to transform you brand and finally get you a return on the investment that is marketing!
<aside> <img src="/icons/link_gray.svg" alt="/icons/link_gray.svg" width="40px" /> Website
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<aside> <img src="https://i.pinimg.com/736x/92/d1/db/92d1db1521d374335498624cc95e9554.jpg" alt="https://i.pinimg.com/736x/92/d1/db/92d1db1521d374335498624cc95e9554.jpg" width="40px" />
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<aside> <img src="/icons/news_gray.svg" alt="/icons/news_gray.svg" width="40px" /> TheCommunicatorsCorner
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Here is what I can do for you:
<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" /> Marketer Avenews (May 2026 - Present)
At Avenews, I led digital content production and collaborated on PR & digital media campaigns to scale B2B trade financing across Kenya. I produced authentic video assets, worked on local influencer strategies, and integrated paid media to support activations, events, and build trust in regional agricultural markets. My work generated a reach of 22.3M+ across digital platforms, built over 80% brand recognition ahead of on-ground sales teams, captured qualified messaging leads at an average of under $0.50, and delivered 150+ applications with an 80% sales conversion rate directly contributing to revenue.
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<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" /> Senior Marketer Transsion Holdings (TECNO Mobile) (May 2025 - May 2026)
At Transsion Holdings, specifically under the TECNO brand, I lead digital content creation, localization, and social media strategy to grow brand presence and drive sales. I produce and edit engaging videos and photos, plan and publish platform-specific content, and run targeted campaigns including KOL partnerships. My work has grown their official account to 400K+ followers in under 10 months, increased reach by 400%, achieved a 15M+ TikTok views, while delivering high-converting ads that boosted phone sales across multiple markets.
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<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" /> Brand Manager My Tech Story Africa (March 2025 - May 2025)
At My Tech Story Africa, I managed end-to-end brand marketing tasks while contributing to marketing campaigns for different clients that boosted brand visibility and engagement. I coordinated with stakeholders and partners to ensure alignment, developed and implemented content strategies, tracked campaign performance through detailed reports, and maintained project documentation. My role combined creative content planning with data-driven marketing to deliver impactful results.
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<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" /> Marketing Manager Finlanza (September 2023 - January 2025)
Finlanza, a Zoho Authorized Partner, provides custom automation solutions and Zoho financial services to businesses across industries. I led social media and digital campaigns, strategy, content creation, market research, and lead generation. My efforts organically grew Finlanza's social media following by 1457.8%, reaching 59K+ users monthly, and directly boosting engagement-driven sales. I also organized events with 150+ attendees, increased lead conversions by 75%, and implemented marketing strategies that significantly drove revenue and brand growth.
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<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" /> Digital Marketer Signvrse (October 2021 - August 2023)
Signvrse is an assistive technology startup that uses AI to enable seamless communication by translating sign language to text/speech and vice-versa. In my role, I developed and implemented digital marketing strategies, led integrated campaigns, and managed social media to drive a 136.9% growth in brand presence and engagement. I organized workshops empowering the Deaf community, crafted impactful content and produced blogs that elevated awareness and strengthened Signvrse's connection with its target audience.
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<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" /> Marketing Consultant imaGen Ventures (January 2022 -August 2022)
The imaGen Ventures Youth Challenge, a collaboration between GenUKenya, UNICEF, and other partners, empowers young innovators to create impactful solutions. My roles included developing marketing strategies to elevate public awareness, securing media partnerships, and organizing events to foster connections within the startup ecosystem. I was able to mentor young entrepreneurs, conduct digital marketing sessions, and support startups like Saniwise, Lodutech, Motobrix, Aquaculture Barn, and others in building a social media presence, with Saniwise winning at the COP27 convention due to their innovation solution. Additionally, I provided guidance to ensure consistent branding and impactful communication across all platforms throughout the program period.
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<aside> <img src="/icons/laptop_gray.svg" alt="/icons/laptop_gray.svg" width="40px" /> Marketing Lead Stofresh (January 2021 -July 2021)
Stofresh is a technology-driven fresh produce supply chain startup connecting smallholder farmers in rural Africa with food distributors, retailers, and grocery chains. I led marketing efforts by developing promotional and point-of-sale strategies, managing budgets, and forming strong partnerships to enhance brand awareness and customer engagement. During my time with Stofresh, I grew their media platforms, focusing on connections with relevant stakeholders in the agribusiness space. Additionally, I played a key role in securing funding through successful investor pitches, helping Stofresh win three competitions, and onboarding essential stakeholders like food distributors and grocery chains.
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Here is my detailed portfolio with my projects, process and metrics
Purple White Modern Minimalist UIUX Social Media Manager Creative Portfolio Presentation.mp4